Saturday, October 18, 2008

Ni How Thomas

Four seasons of Thomas shows are being translated to Chinese for release this year in China. A range of Thomas toys will be sold inside China for HIT by Hong Kong-based Promotional Partners Group via its offices in Beijing, Shanghai, Shenzhen, Guangzhou and Qingdao. HIT also plans 12 TV tie-in storybooks in early 2009. HIT wants to tap the growth market (though they're a little late to the party). Kids love trains I hear.

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